Bill n Bill – Vietnamese Rolls&Bowls
Section: F&B
Client: Bill n Bill
Location: Sydney

Bill n Bill is a grilled meat Banhmi and Vietnamese food shop in Sydney. The owner wanted to create a fun, friendly brand aimed at local customers in the neighborhood who love local Vietnamese street food.

The Concept

The owner shares the story of his son Bill to create a fast food brand with its own representative character. The Bill n Bill logo is designed based on the character model with playful, energetic expressions. Graphic elements from typography to brand graphic elements used when developing operational applications create a vivid brand overall while emphasizing clear messages for main products such as grilled meat Banhmi and Vietnamese dishes in bowls such as noodles, pho… takeaway.